This unique umbrella is flexible thanks to its 100% plastic composition. During a storm, the flexible brolly bends instead of buckling so it cannot break. It is strong enough to be kept and used over a long period and it is easy to dismantle the pointed tip. Even if the fabric gets torn, the frame can be re-covered.
This umbrella is the first of its kind to considering its environmental impact; 52.5 million umbrellas are trashed every year.
Photography, Takatoshi Shibata